Shufu, besides the mandarin word for “comfortable”, also means “to wear clothes”. People with sensitive skin have a hard time to find clothes which they feel comfortable in, meaning not irritating the skin and oh yes … a small detail … also looking cool and elegant … providing confidence.

 

How many times did I just want to go to the office in my soft cotton pyjama`s/ They felt soooo comfortable but of course did not boost my confidence. Instead, I squeezed myself into cool trousers, skirts, etc. … to find my skin at the end of the day red, itchy and totally irritated.

 

Studying the ideal clothes for an atopic or sensitive skin … cotton came out as THE fabric. It is light weight, breathable and absorbs and release moisture very quickly. These days a lot of fast fashion are using mand made synthetic fabrics, such as polyamides and polyesters. They take advantage of the low price and its special features such as “fast dry”. As synthetic fabrics are not breathable, they irritate skin and should be avoided by people with sensitive skin.

 

Not able to find a one stop shop for cotton clothes, “Monday to Thursday”, La vie Shufu first collection was born. Focus on cotton-based clothes which can be worn in an office environment and are elegant enough to bring you to that after work party. These dresses are fully lined with cotton lining for the sensitive skin and can be worn in a professional business environment or just any fun occasion. So also people with sensitive skin can feel confident!